DLF Privana South is strategically positioned for long-term capital allocators and portfolio diversifiers seeking institutional-grade asset quality in Gurgaon’s Southern Peripheral Road (SPR) ecosystem. From an advisory perspective, this project serves as a cornerstone for investors who prioritize builder credibility and execution certainty over speculative entry-level products. The structural revaluation of the Sector 76–77 micro-market, driven by DLF’s "privatized infrastructure" model, is now a proven thesis. The concentration of low-density high-rise development in a corridor previously dominated by mid-segment housing has fundamentally altered the capital appreciation trajectory of New Gurgaon.

Investors must recognize that the project is fully sold out on original developer inventory. Entry now requires navigating the secondary market with a focus on specific "exit-friendly" unit attributes such as Aravalli-facing vs. city-facing premiums. The project has already matured past its initial "pre-launch" and "launch" pricing cycles, transitioning into a steady appreciation phase. For end-users seeking asset quality, current pricing represents a fair entry point relative to the hyper-inflated Golf Course Extension Road. Capital preservation remains high due to DLF’s zero-debt residential portfolio and historical secondary market dominance, though immediate liquidity should not be expected until closer to the 2028 delivery window.

Project Overview

DLF Privana South is a premium residential development spanning approximately 25.14 acres within a wider 115-acre township ecosystem in Sector 77, Gurgaon. The project features 7 high-rise towers with a G+40 floor structure, designed to provide high-density vertical luxury on a low-density site footprint.

The configuration mix is highly standardized to ensure market liquidity, consisting of 1,113 units primarily in the 4 BHK + Utility + Study format, with a super area of approximately 3,577 sq. ft. A limited selection of 14 penthouses extends up to 5,500 sq. ft. Architectural differentiators include massive 9.9-ft deep decks and 3.4-meter floor-to-ceiling heights. The project is currently under active construction, with structural works significantly progressed.

Exact unit mix and specifications should be evaluated on a unit-by-unit basis during advisory review.

Amenities here should be viewed as supporting infrastructure, not as the primary value driver.

Location & Connectivity

Located in Sector 77, the project is the anchor of the Southern Peripheral Road (SPR) corridor. The site is uniquely positioned near the Cloverleaf junction, facilitating seamless movement between the Delhi-Jaipur Expressway (NH-48), Dwarka Expressway, and the Central Peripheral Road.

Infrastructure Drivers:

• Commercial Proximity: Immediate access to DLF Corporate Greens and the planned DLF Cyber City 2.
• Logistics & Transit: Approx. 25–30 minutes to IGI Airport. The micro-market is well-connected to IMT Manesar and the Udyog Vihar business districts.
• Social Infrastructure: High-tier educational institutions (St. Xavier's, DPS) and healthcare facilities (Medanta, Artemis) are within a 15-minute radius.

Pricing & Capital Positioning

Understanding the pricing evolution is critical for evaluating the current entry level. DLF Privana South is now exclusively available through secondary market transactions.

Pricing Evolution & Capital Analysis:

• Historical Entry: The project saw an unprecedented sell-out at an original booking price of ₹18,000 per sq. ft. in early 2024, with units starting at approximately ₹6.7 Cr to ₹7.2 Cr.
• Current Indicative Price Band: Resale prices in early 2026 are quoted between ₹19,500 and ₹21,500 per sq. ft., translating to a current ticket size of ₹7.0 Cr to ₹7.8 Cr for a standard 4 BHK unit.
• Relative Positioning: This represents a 10–15% appreciation from launch. It remains competitively positioned against the ₹45,000+ per sq. ft. benchmarks on Golf Course Road, offering a "catch-up" appreciation potential.
• Premium Justification: Units facing the Aravalli Range command a significant market premium. This "scarcity value" is a primary driver for long-term resale liquidity.
• Rental Yield Expectations: Realistic gross yields are projected at 3.0% to 3.5% post-delivery, supported by the shortage of institutional-grade 4 BHK apartments in New Gurgaon.

Payment Structure & Risk Profile

The project operates under a construction-linked payment (CLP) plan. In a resale scenario, the incoming buyer must clear the seller's paid-up equity and the market premium, thereafter continuing the remaining payments to the developer.

Construction & Regulatory View:

• Leverage Suitability: Fully bankable. All major private and nationalized banks provide financing, making it a viable asset for those utilizing home loan leverage.
• Construction Risk: Negligible. DLF’s financial position (Zero-Debt residential portfolio) and use of Mivan technology mitigate delivery delays.
• Regulatory Context: The project is RERA-compliant with clear land titles.
• Exit Horizon: A 3–5 year hold (post-possession) is recommended to capture the valuation uptick from the neighboring Global City developments.

AERI Risk View: Low

The risk is structurally capped by the developer’s institutional strength and the project’s strategic location. The primary risk is market-wide "holding fatigue" in the SPR corridor, which is mitigated by the low-density nature of the township.

For investors and premium homebuyers evaluating alignment with their portfolio strategy, AERI Properties provides structured advisory, due diligence oversight, and transaction execution support.

Prices are indicative and subject to change based on configuration, floor, and prevailing terms.

RERA: HARERA/GGM/772/504/2023/116 dated 18/12/2023